The Best Men’s Underwear for Daily Comfort: We Tested the Top 6 Brands (Here’s the Winner)
David Tanner
Last Updated March 25, 2025
When you’re past 40, comfort matters more than ever. 
You want something that holds up, breathes, and feels like it was made for your body — not for a 20-year-old doing squats on Instagram.
That’s why we tested the 6 most popular men’s boxer brands in real life.
The goal: find out which one truly delivers next-level comfort — and which ones are just full of hype.
So, we put six of the most popular men’s underwear brands to the test using our 6-Factor Comfort Analysis™ — designed to reveal, once and for all:
The 6-Factor Comfort Analysis™
We rated each brand based on:
  • Fit & Support – Snug without squeezing; no sag, no ride-up
  • Fabric & Breathability – Moisture-wicking, odor control, temperature regulation
  • Durability – How they hold up over months of use and washes
  • Waistband Comfort – No rolling, pinching, or digging
  • Everyday Performance – Stay comfortable whether sitting, moving, or sweating
  • Style & Appeal – Do they look good and feel good (design chosen by women helps)
Our Testing Methodology: We put 248 men (ages 40-80, with various body types: from S to 4XL) through a 12-week real-world test, with each participant wearing every brand for multiple days across different activities, such as running and biking, working out, traveling and more.
Each pair was washed 15 times and measured using moisture sensors and fabric testing equipment for objective data.
All scores represent statistical averages with 95% confidence—no brand got top ratings unless 75% of testers agreed.
Our Top 6 Brands Tested
BOXHERO
A new rising bamboo-based brand promising elite comfort
Tommy John
Premium-priced performance
Details ↓
Duluth Trading Co. (Buck Naked)
Rugged, durable workwear-style boxers
Details ↓
SAXX
Known for its pouch innovation
Details ↓
Hanes
Budget basics from a household name
Details ↓
Fruit of the Loom
Affordable multi-pack champion
Details ↓
1
Best Overall Comfort & Performance
BoxHero Bamboo Boxers
Main Specifications
  • Built for Real Men 40+
  • Ultra-Comfortable Bamboo Fabric — Breathable & Odor-Resistant
  • Don’t Roll-Up, Don’t Chafe & Stay Fresh All Day
  • Crowned the Sexiest by Women
Overall Score
4.9/5
(243/248 testers rated "very comfortable" or higher)
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45-Day Fit Guarantee + 6-Month Anti-Hole Promise
Pros
Exceptionally soft, moisture-managing bamboo blend that neutralizes odor with every wear
Waistband engineered for unshakable hold—never rolls or pinches, even after hours of sitting
Strategic cooling zones around the pouch and thighs for discreet temperature control
Full size range to 4XL, with cuts mapped to actual measurements, not marketing guesses
Clean, Masculine Colors — Nothing Flashy
Risk-free 45-day fit guarantee and 6-month anti-hole warrantee.
Cons
Available exclusively online
Promotional runs often sell out quickly
The Bottom Line
BoxHero’s meticulous design and fabric selection address each pain point our panel raised—no more heat buildup, no waistband headaches, and no mid-day adjustments. It’s a complete solution tailored to the realities of midlife comfort.
This is what happens when someone actually re-engineers men’s underwear for real life.
If you’re tired of tugging, adjusting, and sweating through cotton — BoxHero is a massive upgrade.
2
Runner-Up: Tommy John
Tommy John
$114.00 ($38/pair)
Main Specifications
  • Available in 16+ Colors
  • Drop-cut hem
  • 4-way stretch
Overall Score
4.2/5
(172/248 testers rated "very comfortable")
Pros
Great fit and waistband design; premium feel
Cons
Synthetic fabric traps heat; overpriced for what you get, after 10+ washes, seams may loosen and the waistband can stretch out.
The Bottom Line
A premium effort, but its synthetic construction undermines breathability and longevity—falling noticeably short of the consistent, cool comfort BoxHero delivers.
3
Best for Rugged Use: Duluth (Buck Naked)
Duluth
$19.50/pair
Main Specifications
  • Available in 16+ Colors
  • Drop-cut hem
  • 4-way stretch
Overall Score
4/5
(162/248 testers rated "comfortable" or higher)
Pros
Innovative pouch for support
Cons
Extra seams and fabric can feel overbuilt; stitching around the pouch can chafe, especially if you’re walking long distances.
The Bottom Line
Feels like an idea more than a real improvement. BoxHero delivers equal support with a softer touch and a true cooling effect.
4
SAXX
SAXX
$36.57 (from $25/pair)
Main Specifications
  • Available in 16+ Colors
  • Drop-cut hem
  • 4-way stretch
Overall Score
3.8/5
(158/248 testers rated just “comfortable")
Pros
Durable, sweat-resistant, built tough.
Cons
Heavy fabric, not breathable enough for everyday comfort, very expensive, heavyweight knit can feel stiff and hot during casual wear.
The Bottom Line
Ideal for outdoor or workwear — but too bulky for daily wear.
5
Hanes
Hanes
$25.00 ($7.5/pair)
Main Specifications
  • Available in 16+ Colors
  • Drop-cut hem
  • 4-way stretch
Overall Score
3.5/5
(130/248 testers rated "comfortable")
Pros
Widely available; familiar
Cons
Cotton retains sweat and stays damp leading to “swamp crotch,” pills and fades within weeks, feels cheap, waistband rolls easily and digs into the skin after a few hours.
The Bottom Line
Nostalgia doesn’t always equal comfort. There’s just no comparison to more modern designs. For men who maintain demanding schedules and exercise frequently, their cotton can trap moisture, increasing the risk of bacterial growth.
6
Fruit of the Loom
Fruit of the Loom
$33.99 ($5.66/pair)
Main Specifications
  • Available in 16+ Colors
  • Drop-cut hem
  • 4-way stretch
Overall Score
3.2/5
(98/248 testers rated "comfortable")
Pros
Affordable
Cons
Rappid sagging (even though they claim the opposite), rough fabric, wears out fast, legs tend to ride up and bunch at the hem under movement
The Bottom Line
A baseline solution for quite low expectations — and, I want to be honest with you, as most of our test participants confirm: its synthetic blends don’t even come close to the bamboo experience.
Compare Side-By-Side
Overall Score
Price Per Pair
Fit & Support
Breathability
Durability
Waistband Comfort
Style & Appeal
Fabric
BoxHero
4.9/5
$7.99/pair
95% Bamboo Fiber & 5% Elastane
Tommy John
4.2/5
$38/pair
90% Micro Modal + 10% Spandex
Duluth
4.0/5
$19.5/pair
93% Nylon + 7% Spandex
SAXX
3.8/5
$25/pair
95% Viscose + 5% Spandex
Hanes
3.5/5
$7.5/pair
Cotton
Fruit of the Loom
3.2/5
$5.6/pair
Polyester + Cotton
Final Verdict
BoxHero outperformed every other brand in our test — and not just by a little.
Here’s What We Loved:
  • Superior softness — bamboo fabric that literally feels cool to the touch; it will easily be the softest boxers you’ve ever had. (Unlike cotton, bamboo is naturally smoother, more breathable, and doesn’t trap heat.)
  • No ride-up thanks to its pre-shrunk 4-way stretch design
  • Supportive Contour Pouch that enhances the “manly shape” for a confidence boost, while giving your jewels plenty of breathable room— no suffocation.
  • HeroMesh™ 360° Cooling Zones keep you sweat-free in any climate In summer’s heat, even the most breathable-seeming pair can turn into a personal sauna. That’s where BoxHero pulled ahead — with cooling zones tested under triple-digit temps.
  • Women have found it the sexiest in several tests (rated 8.2/10 by our female panel).
  • Lasts 3X longer than Hanes or Fruit of the Loom in our wash durability tests
It combined the softness of Tommy John, the durability of Duluth, and the fit of SAXX — but with more breathability, and a fairer price.
BoxHero’s bamboo fiber is definitively superior for men over 40, and perfectly adapted to the needs of men over 60.
Its unique combination of natural cooling and exceptional softness provides all-day dry comfort that prevents the skin irritation and temperature fluctuations common with aging; a benefit that moisture-trapping cotton and abrasive synthetics simply cannot offer.
Obviously their senior designers and stitching tech are very advanced. They say it took them 3 whole years and dozens of prototypes to optimize every detail of BoxHero
Across 248 men, a consistent theme emerged:
BoxHero delivers a cool, dry barrier without ever feeling bulky. The waistband was unanimously cited as flat against the midsection, yet never restrictive. Plus, in week twelve of testing, every pair retained its shape and softness.
Try This Top Performer Here RISK-FREE →
Men 40+
I’m confident you’ll agree with me.
We don’t need gimmicks or over-engineered pouches. We need underwear that works with our body, not against it—day after day, wash after wash.
We're done with wedgies during meetings. Done with adjusting ourselves in public. Done with replacing stretched-out, hole-riddled underwear every few months.
Well, after this rigorous test…
One brand stands alone as the head-above-shoulders best choice for men over 40 who refuse to settle for discomfort, frustration, or embarrassment.
David Tanner is a style commerce writer for Men’s Choice, covering fashion, grooming, and occasionally lifestyle. He’s been through the itch, the sweat, the waistband roll — and lives by one rule: if he wouldn’t wear it himself, it doesn’t make the list. At 54, Kevin is your go-to guy for no-BS comfort reviews that actually hold up.